Since graduating from VCS back in 2011, Shannon Broder has been very busy both inside and outside the SVA community. In addition to running Broderpress, which she founded in 2009, she’s also worked as a Printshop Technician in the BFA Fine Arts Department’s printmaking studio. More recently, she’s been teaching printmaking and related subjects at Marymount Manhattan College, and has joined the VCS faculty. A few days ago, Shannon sent us an update about what she’s been up to. Here’s what she had to say:
I recently started teaching in the VCS program and this fall I’ll be teaching a new class about silkscreen and small business [editor’s note: see below for more about this].
Broderpress has been doing really well and is now in over 200 stores.
Examples of Broderpress custom-order pet pillows (via Shannon Broder/Broderpress)
I have also been teaching up at Marymount Manhattan College for the past year, in the fall semester I teach a silkscreen class and a printmaking fundamentals class, and in the spring semester I teach silkscreen as entrepreneur and a bookmaking class. I’m the only printmaking faculty up there so they have been super supportive and let me build my own curriculum from scratch.
Shannon Broder, “Sewing Machine,” from last year’s MMXVI Faculty Art Exhibition at Marrymount Manhattan College.
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The SVA course catalog provides the following description of the new VCS class that Shannon mentioned above:
Silkscreen: Build Your Own Business
One semester: 3 studio credits
Turn your art into your career! This course will cover the process of silkscreening, from creating hand-drawn and digital separations to learning how to print on a variety of materials, including paper, textile, metal and plastic. We will also explore how to utilize the silkscreen process to create your own line of products such as t-shirts, tote bags and greeting cards. Additionally, we will discuss building brand, pricing work, establishing a customer base and mastering social media for your company. How to create an online marketplace, how to package and ship the product and dealing with inventory will be addressed.